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EXP
NENTIAL
EXPINENTIAL / REFERRAL INTELLIGENCE 001 — 004

TURN GREAT CUSTOMERS
INTO NEW CUSTOMERS.

Discover what makes customers refer, then give them an easy way to introduce someone.

UNDERSTAND THE CUSTOMER. MAKE THE INTRODUCTION EASY. OPEN THE NEXT CONVERSATION.
THE SYSTEM

WORD OF MOUTH,
WITH A WAY FORWARD.

A simple path from customer preference to introduction.

01

Discover

Find what would make your customers refer.

02

Simplify

Make it easy for customers to refer.

03

Convert

Give referred leads a clear reason to say yes.

04

Optimize

Track results and improve your referral process.

Results

3X REFERRALS
1.5X CLIENTS
3 MO TIMELINE
FROM TRUST TO INTRODUCTION

MAKE THE NEXT ASK
THE RIGHT ASK.

Agency Dashboard

Manual operating MVP

Referral Loop

Current operating workflow

    Agency Actions

    Next best actions

    Current Customers

    Discovery form follow-up campaign

    Send first

    Text and include the discovery form link. Then call them if they do not submit within 2 days.

    Hey X, I have been brainstorming more ways to help your business grow. I included some of them in the 2 minute questionnaire. Would love your feedback

    (Discovery Form Link)

    Hey X
    Would love your feedback on which incentive you think is best for you or for growing your business.

    (Discovery Form Link)

    Campaign Setup

    Reward guardrails and offer defaults

    Campaign

    More is coming soon.

    Additional campaign tools are still being prepared for this workspace.

    Client Management

    Add local-business client

    Clients

    Manual MVP client list

    Client Status Next action

    Referral Activation

    Reference the promised reward and recent win

    The activation flow accepts minimal referral information now and is ready for enrichment later.

    Coming Soon

    This area is not published yet

    This workspace area is still being prepared and is not part of the current release.

    Reward Ledger

    Small rewards and conversion rewards

    Reward Trigger Status Value

    Welcome to Expinential